Although some rain has fallen in parts of SA, the current drought is still severe, and continues to affect the five SA provinces which have been declared disaster areas. Last week especially, an unprecedented heat wave placed enormous pressure on our country’s limited resources.In a bid to relieve some of these drought conditions, SA low-cost carrier Mango, along with many other proudly South African companies, joined forces with Operation Hydrate to get water to some of the country’s most affected communities.
Mango purchased water to the value of R 500 000 for distribution through the initiative and calls on every South African and every company to contribute.
Operation Hydrate launched on Monday, 11 January, following momentum on social media with calls from across the country to assist.
Many major South African brands also got involved.
“South Africans have always rolled up their sleeves with immense resolve and this initiative, created entirely through a critical mass on social media, prompted action,” says Mango CEO Nico Bezuidenhout.
“There is no question about the strength of the South African character and as an airline for all the people, Mango was inspired to participate in our usual hands-on fashion and is purchasing water from a percentage of ticket sales this week.”
The airline will seek further donations toward water purchases during its online booking process as well as use all owned-media means at its disposal to inspire citizens to contribute.
“While we can still turn on the tap and have running water in the cities, thousands of people and farmers and their animals are not afforded the same privilege. We call on every South African and every company to make a difference. Time is not on our side on this one.”
Operation Hydrate coordinator and businessman Yaseen Temba says that the collective has already dispatched several trucks to the Free State and Eastern Cape.
Operation Hydrate has, in less than a week, set up formal water distribution structures through local authorities and community organisations. “Many communities across the country are similarly collecting water and transporting it to affected areas.”
Want to get involved? Here’s how:
There are several Operation Hydrate water drop off points set up in Gauteng, with more stations expected to come online in the rest of SA soon.
Corner Russel and Harper Avenue.
200m from Benoni police station.
Drop of times 10am and 4pm.
Contact: Koekie 0834747592 Abdullah Loonat 0714474626
11 Western Boulevard
Tau protection. Across Wonder Flooring.
Contact: Moe Modan 0848402857
20 Shakespear Rd
Contact: Mahesh +27 83 588 7056
74 Basil Crescent Marlboro Gardens
Contact: Muhammed 082 704 0078
18 Chrysanthemum Str
Ext 6 Lenasia (just off hydranger ave next to Weightron scales and labels turn in at Rasools Steel World)
Contact: Hassen 081 270 6607
Donations for water purchases may also be made:
Absa business banking