
Banks entice millennials with free food and hip-hop
By Roxanne Henderson for Business Day
From free burgers and ride-hailing services to hip-hop concerts and discounted petrol, SA banks are going all out to win customers as competition hots up.
The biggest lenders are facing an onslaught of entrants for the first time in 12 years. And they are responding before the newcomers find their feet by pushing loyalty programmes, revamping digital offerings for technology-savvy millennials, targeting existing customers with extra products and services and cutting fees.
Read the full article here: https://www.businesslive.co.za/bd/companies/financial-services/2019-04-24-banks-entice-millennials-with-free-food-and-new-offerings/
Tags: banks, customers, millennials, South Africa