Warren Rother has been appointed as the business development manager at LaserCom, a Bytes Document Solutions company. He will head up the sales division of the company and will focus on exploiting business opportunities presented to LaserCom. Prior to joining LaserCom, Rother was employed as the business manager for sub-Saharan Africa and a programme manager for EMEA at HP. He began his career in civil engineering, moving into sales and marketing in the steel industry. Rother will oversee customer engagement, business development and implementation of progressive technologies in LaserCom’s field of expertise as a business communication specialist. “My role will involve heading up initiatives to attract new customers and create new markets for our products and services. I’m looking forward to driving revenue in the company and ensuring added value for existing clients,” he says.